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SEIU Product Design

SEIU – Product Design

 

Timing

2020

My Role

Product Design

Tools

Figma

Context

The team was tasked with creating an app for the healthcare workers union SEIU. The union needed a way to communicate with its members, invite them to events, and allow them to submit grievances, and better understand their collective agreements.

Process

The discovery phase of the app happened as the Covid-19 pandemic was rippling through care homes, where SEIU members were at risk every day. These months were pivotal for the care home industry, and highlighted the real need for SEIU members being able to report working conditions back to their union.

Outcome

The app’s launch was well received by union members and leadership alike, enabling members to live chat with their representatives, answer surveys, and attend rallies to support their needs in their workplaces.

 

Team

Cameron Ley, Ellen Tham